Day Five.  This lovely lady is from Weston Super Mere on her sit down cycle and was on the Isle of Wight for the Randonnee.  Fair play !!

Day three.    We met beautiful Sofia on her cycle from Embankment to Marble Arch. Her Pashley bike was a gift from her boyfriend for passing  her driving test, of all things! So chuffed is she with her new gift, that she plans spending the Bank holiday customising it with painted flowers on the basket.

A new idea for Cycle Alert Blog is to chronicle the daily life of cyclists, but not by writing copious amounts of cycling commentary, nope, just a photo per day.  Hopefully, by this time next year we will have 365 photos of cyclists and their cycles.  Day one, girl on a white fixie, smiling as she had just sat in an Eddie Stobart truck

Just as you are getting used to the idea of Cycle Alert, what do we do ….   Yep, we have identified another life saving use for our technology, Operative Alert, to be used on construction sites and other sites where large and dangerous machinery is driving around close to people.

Broadly speaking it is the same sensor system that alerts the driver of a nearby person, in this case me!  With a sensor inside the hard hat, this is a early days testing with our good friends at Wates.

The first day’s testing proved extremely useful and identified a number of tweaks and changes we need to make.

More information will be up and running soon on the Operative Alert facebook page and website.

Just look around you, political pressure to get back on your bike (less pollution), medical pressure for health reasons (lose weight etc), Wiggins and Co dominance of Le Tour de France and the Olympics, the sheer cost of transport travel, cycle cafes springing up everywhere and the list goes on……

What this means is more people on cycles which in turn means large brands wanting to capture this new marketplace.  Already, the larger brands are beginning to make cycling ranges, fashion models are being shot with vintage cycles, clothing companies are designing ranges for cyclists and again the list goes on ……

This is all wonderful, but our streets are crowded and the push for cycle safety needs to keep pace with the rise in popularity.   We embrace the Times Cities Fit for Cycling Campaign, not least as the number one solution of their eight point manifesto for safer cities is ‘to fit sensors to HGVs’.  Say no more!